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What is the Stackably Marketing Stack? Email, text marketing, SmartLists and automation workflows

The Marketing Stack ($10/month) is Stackably's built-in marketing suite: email campaigns and templates, automation workflows, chat, SmartLists, retention tracking and notifications. Text marketing is a separate $29/month plan.

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Written by Aubrey Stuart

Yes, Stackably does marketing. The Marketing Stack is the set of marketing tools built into Stackably. Because it runs on the same customer list as your POS and online store, you market to the people who actually buy from you, with no exports or third-party sync.

What the Marketing Stack includes

  • Email marketing. Compose emails, save drafts, build a template library, and organise sends in folders with search and a Source filter. Verify your sender email so campaigns reach inboxes.

  • Automation workflows. Set up actions the system runs for you: welcome messages, appointment and order notifications, follow-ups and win-back messages.

  • Chat. Chat with your customers from inside Stackably.

  • Text marketing. One-way text alerts are included free. Two-way texting and marketing texts from your own business number are a separate texting plan ($29 per month, extra texts 2¢ each), and we handle A2P registration with you.

  • SmartLists. Build targeted lists from your contacts (for example everyone who bought in the last 90 days, or every loyalty member) and send mass emails or texts to them.

  • Retention. Spot inactive customers and bring them back.

  • Notifications. Email, text and push alerts for you and your customers from the Notification Center.

Common questions

How much does the Marketing Stack cost? The Marketing Stack is $10 per month and includes email marketing, automation workflows and chat. Text marketing is a separate texting plan at $29 per month with extra texts at 2¢ each. The core Stackably software, SmartLists, retention tracking and one-way text alerts are free. See How much does Stackably cost?

Can I text customers when their order is ready? Yes. Order and appointment notifications are included.

Does it work with the loyalty program? Yes. Use SmartLists and workflows to message loyalty members. The Points & Rewards loyalty program is free.

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